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Let's Take That Mountain

In 1995, both Bill Bright (Campus Crusade for Christ), and Loren Cunningham (Youth With a Mission) had a revelation of how to change the culture. When they compared notes, it was almost the same – and it began to be called, “the Seven Mountains of Culture”. They said that if you can affect the top levels of these seven areas, you could turn or adjust the culture: Family, Arts & Entertainment, Media, Business, Education, Government, and Church. Sociologist tells us that you only need 3-5% of people at the top levels of these seven areas, to change the direction on that area. By definition the word “influence” means: the capacity to have an effect on the character, development, or behavior